About Featured Expert: Novelis
Novelis produces flat-rolled aluminum products and operates a global aluminum recycling and remanufacturing network. Its work spans aluminum rolling, alloy development, scrap recovery, remelting and closed-loop manufacturing for the automotive, beverage packaging, aerospace and specialty-products markets. The company’s sustainability expertise is closely tied to its ability to recover aluminum, manage alloy composition and return recycled metal to demanding production environments.
Novelis integrates recycling capacity with its rolling and manufacturing operations across North America, South America, Europe and Asia. These facilities process used beverage 
Closed-loop recycling is central to this work. Novelis collects production scrap from customer manufacturing operations, separates materials by alloy and returns the recovered aluminum to its own recycling and rolling systems. The metal can then be supplied back into the same or a comparable product stream. This approach is particularly important in automotive and aerospace manufacturing, where alloy composition, formability, strength and surface quality must remain within defined production requirements.
The company is also working to recover more aluminum after products reach the end of their useful lives. Used beverage containers and end-of-life vehicles present different recovery challenges than clean production scrap, including coatings, attachments, mixed alloys and contamination. Novelis combines collection partnerships, sorting technologies, recycling infrastructure and materials research to improve both the volume and quality of secondary aluminum available for reuse.
Alloy development and process engineering support the broader use of recycled material across applications that continue to require specific mechanical and manufacturing performance. Novelis works with customers on material selection, product design and closed-loop systems that preserve the value of aluminum across multiple production cycles. Its current investments also include expanded recycling and rolling capacity intended to support higher recycled content and reduce reliance on primary aluminum.
Formed as an independent company in 2005 and headquartered in Atlanta, Georgia, Novelis is a subsidiary of Hindalco Industries, the metals flagship company of the Aditya Birla Group. Its expertise spans aluminum rolling, recycling, alloy development, closed-loop manufacturing, materials recovery and circular supply-chain systems. To learn more about Novelis and its work in aluminum recycling and circular manufacturing, please click here.
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